FOUR podcasts
People in communications love communicating (funny that) but nowadays the news cycle is rotating faster than ever before. So how do you, the PR professional, keep up with it? Enter the podcast. We will assume you, like us, are a…
Have you tried the post?
I was talking to a round table of five business owners the other day: we were swapping tales of challenges and opportunities in this odd world we inhabit today, and three of them asked almost the same question. In a…
Food FOUR thought: Blog or Press Release, which is right for my news?
In times where traditions are falling to millennial trends, replaced by the woke, the lit and the stuff that the over 30s club can’t comprehend (Tiktok?), it's no surprise that the trusted press release has been considered (by some) as…
What is PR? – The Date Theory
When you think of PR, what’s the first thing that comes to mind? To some people, unfortunately, it is one of two things. The Malcom Tucker / Alastair Campbell type AKA ‘Spin Doctor’ or the ‘Ab-Fab’, “Hello Darling…”, long lunching,…